Information on the processing of personal data pursuant to Articles 13 and 14 of Regulation (EU) 2016/679 (GDPR) for users of filieramadeo.it
Madeo Industria Alimentare S.r.l.
Loc. S. Elia, Fraz. Macchia Albanese – 87069 San Demetrio Corone (CS), Italy
Tax code and VAT no. IT02200030787
Tel. +39 0984 956850 · Email info@filieramadeo.it
For any question about how we process your personal data, or to exercise your rights, write to info@filieramadeo.it.
The IT systems that run this website collect, during normal use, some data whose transmission is implicit in the use of Internet communication protocols: IP address, browser type and operating system, date and time of the request, pages visited and the server response. This data is used to keep the website working properly and securely and, only with your consent, for statistics and advertising (see section 3).
When you fill in the forms on the website we collect the data you enter:
Please do not include in your messages any special categories of data (for example health data) that are not needed for your request.
The website uses technical cookies and, with your consent, statistics and marketing cookies. Details are in the Cookie Policy, where you can also change your preferences at any time.
| Purpose | Legal basis (Art. 6 GDPR) |
|---|---|
| Answering requests sent through the contact form, by email or by phone | Pre-contractual measures taken at your request (point b) |
| Handling applications to the Ambassadors project: assessing them, contacting you and sending you an email confirming receipt | Pre-contractual measures taken at your request (point b) |
| Keeping the website working and secure, preventing abuse and spam | Legitimate interest of the controller (point f) |
| Anonymous, aggregated statistics on website use (Google Analytics 4) | Consent (point a), given through the cookie banner |
| Measuring advertising campaigns on Facebook and Instagram (Meta Pixel and Conversions API), including sending some form data in encrypted (hashed) form to attribute the conversion | Consent (point a), given through the cookie banner (“Marketing” category) |
| Complying with legal obligations and defending the controller’s rights in court | Legal obligation (point c) and legitimate interest (point f) |
Providing the data marked as mandatory in the forms is necessary to answer your request: without it we cannot follow up. Consent to statistics and marketing cookies is optional and can be withdrawn at any time without affecting your browsing.
Data sent through the forms is not used to send you newsletters or promotional messages without your further, specific consent.
Data is processed electronically by authorised and trained staff, with technical and organisational measures appropriate to protect it from unauthorised access, loss or disclosure (encrypted HTTPS connection, protected access, backups). We do not carry out automated decision-making or profiling that produces legal effects concerning you.
Data is not disclosed to the public. It may be processed on our behalf, as data processors, by suppliers who help us run the website and services:
Applications to the Ambassadors project are received by the controller’s sales office. Data may also be disclosed to advisers (for example accountants or lawyers) and to public authorities where required by law. An up-to-date list of processors is available on request.
The website contains links to third-party websites (for example the madeobbq.com shop and our social media profiles): these websites have their own privacy policies, for which the controller is not responsible.
Some suppliers (in particular Google and Meta) may also process data in the United States. In these cases the transfer is based on the European Commission’s adequacy decision for the EU-U.S. Data Privacy Framework, for participating companies, and/or on the Standard Contractual Clauses approved by the Commission, with the further safeguards provided for by Articles 44 et seq. of the GDPR.
At any time you can exercise the rights granted by Articles 15–22 of the GDPR against the controller:
To exercise your rights write to info@filieramadeo.it: we will reply within 30 days. If you believe the processing breaches the GDPR, you also have the right to lodge a complaint with the Italian Data Protection Authority, the Garante per la protezione dei dati personali (www.garanteprivacy.it), or with the supervisory authority of the EU country where you live, or to take legal action.
The website and its forms are intended for adult users and businesses. We do not knowingly collect data from children under 14.
The controller may update this policy, for example following changes in the law or new services on the website. The version in force is always published on this page, with the date of the last update.